About Us
Cognota is on a mission to power LearnOps for all enterprises. Our values shape a collaborative, honest, and engaging work culture. We strive for continuous improvement, driving excellence and enjoying the journey along the way.
The Role
Cognota is a rapidly growing, remote-first SaaS company building a category-defining LearnOps® platform that’s changing how L&D teams operate. As we continue to expand our partner ecosystem and industry presence, we’re looking for a creative, driven, and highly organized marketer to help us amplify our impact through memorable events and strategic partnerships.
Reporting to our CMO, you’ll lead the planning and execution of Cognota-owned and industry events, ranging from private executive dinners to major conferences and virtual experiences, bringing the LearnOps story to life, You’ll also play a key role in developing and executing joint marketing strategies with Cognota’s partners, driving brand awareness, community engagement, and pipeline growth.
This role is perfect for someone who thrives at the intersection of marketing strategy, relationship building, and event execution. You’ll collaborate across sales, marketing, product, and customer success teams, manage budgets, conceive of and implement event experiences, craft compelling partner campaigns, and connect people to our mission. If you’re energized by creativity, collaboration, and measurable impact, we’d love to meet you.
Event Marketing Responsibilities
- Lead our portfolio of events and collaborate with other go-to-market team members to increase awareness, build community, and fuel new revenue opportunities
- Manage full event lifecycle and experiences from planning, budgeting, to post-event analysis including but not limited to virtual roundtables, conferences and in-person meetups
- Collaborate with internal teams, including Sales, Marketing, and Customer Success, to determine event scope and ensure all teams are aligned on the event plan, objectives, and event logistics
- Conduct retrospectives after each event to analyze performance, identify what worked, and what to improve upon
- Handle post-event nurture, lead generation and handoff and regularly report on event ROI with the support of the Demand Generation Manager
- Research, source, and create memorable marketing materials that will be used to showcase
- Delivering Cognota’s brand at events, including booths, pop-up banners, swag, and printed materials
Partner Marketing Responsibilities
- Create and implement marketing strategies with partners to achieve objectives like revenue growth, increased market share, and enhanced brand visibility
- Collaborate with cross-functional teams, including sales, marketing, customer success, and product to develop and execute partner marketing strategies and initiatives
- Stay up-to-date with industry trends, competitive landscape, and partner ecosystem developments to identify new marketing opportunities
- Build and maintain strong, productive relationships with partners by understanding their goals and resources, and ensuring consistent communication
- Develop and provide partners with marketing collateral such as presentations, brochures, whitepapers, and case studies, and co-create content for joint promotions
- Manage the budget allocated to partner programs, ensuring funds are used efficiently and effectively
- Organize and support joint events, trade shows, webinars, and meetups to promote products and connect with potential customers
Your experience
- 5 -7 years of relevant professional experience
- Proficiency in Asana, Hubspot, Salesforce and Zoom Webinars is preferred
- Detail-orientated and proven organizational abilities
- Ability to effectively prioritize changing requirements, projects, and initiatives
- Strong organizational and event coordination skills with the ability to manage multiple projects simultaneously and independently
- Ability to meet deadlines and work well under pressure, maintaining accuracy and quality
- Collaborative and team-oriented with a positive attitude, sense of humor, and resilience
- Ability to work efficiently both independently and as part of a team
Extra points if
- You have past partner/co-marketing experience
- You have knowledge of the L&D industry and vendors
- You have experience using generative AI tools to increase efficiency
You can expect
- Competitive pay
- Medical, dental, vision and extended health coverage from day one
- Unlimited vacation days
- Monthly “You Days” when the whole company gets the day off to recharge and focus on themselves
- Paid time off on your birthday to celebrate and enjoy a day just for you
- Professional development opportunities through access to internal mentors and a huge library of learning and development content
- A flexible, remote-first way of working
If you see an opportunity for yourself with us, apply now to continue the conversation and learn more.
Cognota believes in equality and celebrates diversity. We ensure that every candidate is treated fairly, without discrimination based on age, ancestry, color, race, citizenship, ethnic origin, birthplace, belief, disability, family or marital status, gender identity, gender expression, public assistance status, criminal record, sex, or sexual orientation.
To foster inclusivity, we're committed to making our recruitment process accessible to all. If accommodations are needed during the hiring process, please inform us. Cognota is here to provide or arrange the necessary support for our applicants
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